Description
Tuesday 2 October 2018 – Friday 5 October 2018
The signature experience professional food stylist course is an intensive 4 day workshop covering all aspects of commercial food styling.
I share all my personal experience and inside knowledge of working in the advertising industry as a food stylist.
The course is strongly directed to those with a knowledge of cooking, or already working in the food industry with a background in either cooking or food technology.
The course is perfect for you if you are:
- A student wishing to pursue a career in food styling.
- An editorial or lifestyle food stylist wanting to learn about commercial food styling.
- A food professional working for a company or food corporation and wanting to expand on your knowledge to style your own products.
- A creative industry or hospitality industry professional looking to expand your knowledge of food styling.
The course covers
Day 1:
- Module 1: Food Styling- a brief intro
- Module 2: The difference commercial & editorial food styling.
- Module 3: Types of commercial food styling.
- Module 4: Who you may work with on a commercial shoot
- Module 5. What is a Brief ? Understanding a brief & receive brief for practical on Day 5
Day 2:
- Module 6: How to allocate your time
- Module 7: How to quote
- Module 8: How to read / write a call sheet
- Module 9: How to prep / preproduction guidelines
- Module 10: How to keep track of expenses and how to recon
Day 3:
- Module 11: Practical Demonstration – How to style a whole chicken or turkey
- Module 12: Practical Demonstration – How to style a hamburger
- Module 13: Practical Demonstration – How to style pizza with a cheese pull & create steam
- Module 14: Practical Demonstration – How to style ice cream
Day 4:
- Attendee Practical – putting it all into action, & styled shoot.
Requirements:
A basic knowledge of food is required
Required Material:
- Just bring yourself and your questions!
All other materials are provided. - You are welcome to bring along your phone or digital camera for taking your own shots along the way, other items will be supplied
Additional Items:
- CheatSheet – How to cost
- CheatSheet – Glossary of Terms
- Templates: Quote
- Template: Call Sheet
- Template: Prep Sheet
- Template: Expenses sheet
Space limited to 12 participants.
Venue : LIGHT STATION STUDIO, BRYANSTON, Johannesburg
Dates : Tuesday 2 October 2018 – Friday 5 October 2018
Cost : R 15,500.00 per person
This course will only be held once a year.
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