Description

Tuesday 2 October 2018 – Friday 5 October 2018

The signature experience professional food stylist course is an intensive 4 day workshop covering all aspects of commercial food styling.
I share all my personal experience and inside knowledge of working in the advertising industry as a food stylist.

The course is strongly directed to those with a knowledge of cooking, or already working in the food industry with a background in either cooking or food technology.

The course is perfect for you if you are:

• A student wishing to pursue a career in food styling.
• An editorial or lifestyle food stylist wanting to learn about commercial food styling.
• A food professional working for a company or food corporation and wanting to expand on your knowledge to style your own products.
• A creative industry or hospitality industry professional looking to expand your knowledge of food styling.

The course covers

Day 1:

• Module 1: Food Styling- a brief intro
• Module 2: The difference commercial & editorial food styling.
• Module 3: Types of commercial food styling.
• Module 4: Who you may work with on a commercial shoot
• Module 5. What is a Brief ? Understanding a brief & receive brief for practical on Day 5

Day 2:

• Module 6: How to allocate your time
• Module 7: How to quote
• Module 8: How to read / write a call sheet
• Module 9: How to prep / preproduction guidelines
• Module 10: How to keep track of expenses and how to recon

Day 3:

• Module 11: Practical Demonstration – How to style a whole chicken or turkey
• Module 12: Practical Demonstration – How to style a hamburger
• Module 13: Practical Demonstration – How to style pizza with a cheese pull & create steam
• Module 14: Practical Demonstration – How to style ice cream

Day 4:

• Attendee Practical – putting it all into action, & styled shoot.

Requirements:

A basic knowledge of food is required

Required Material:

• Just bring yourself and your questions!
  All other materials are provided.
• You are welcome to bring along your phone or digital camera for taking your own shots along the way, other items will be supplied

Additional Items:

• CheatSheet – How to cost
• CheatSheet – Glossary of Terms
• Templates: Quote
• Template: Call Sheet
• Template: Prep Sheet
• Template: Expenses sheet

Space limited to 12 participants.

Venue : LIGHT STATION STUDIO, BRYANSTON, Johannesburg

Dates : Tuesday 2 October 2018 – Friday 5 October 2018

 Cost : R 15,500.00 per person

This course will only be held once a year.